Essential Training At Your Finger Tips

Digital marketing isn’t just a trend these days; it’s the way to get your business out in front of your audience. According to recent industry studies, searching online is the #1 way clients find home care agencies today. Getting found, however, is not so easy. How does Google even know your agency has a website? Search engine optimization (SEO) is an essential aspect of digital marketing that uses a variety of tactics to help your agency website show up in online searches. SEO is a multilayered strategy that takes commitment, research, and evaluation over time in order to be effective. This webinar will showcase how best to build an ongoing SEO strategy that gets results. Also discussed will be why pay-per-click (PPC) ads are declining in importance and shouldreceive less focus in your marketing campaigns. Due to the increased use of ad blocking technology, which effectively renders your PPC ads invisible, the smart agency owner will focus on SEO versus PPC in 2017. Read More

Join HCAF Director of Private Duty Services Kristen Wheeler on the first Friday of each month for an informal and informative chat covering hot topics affecting the private duty industry! Providentia Marketing's Jason Chagnon will be our featured speaker, chatting about Recruiting Optimization - How to get more response from active job seekers! Have you found that candidates are becoming harder to find, and that traditional recruiting methods (i.e. job posting) are no longer as effective as they used to be? Read More

Under HHGM, the 60-day episode of care is replaced with a 30-day period of payment and patients are placed into one of 144 payment groups. The structure of determining the payment grouping is as follows: • Admission Source & Timing (Claims) – Community Early, Community Late, Institutional Early or Institutional Late • Clinical Grouping (Primary Diagnosis) – Medication Management Teaching & Assessment (MMTA), Neuro Rehab, Wounds, Complex Nursing Interventions, Musculoskeletal (MS) Rehab, Behavioral Health • Functional Level (OASIS Items) – Low, Medium, High Comorbidity Adjustment (Secondary Diagnoses) – No or Yes • Low Utilization Payment Adjustments (LUPA) will exist in the HHGM, but there are multiple ways to calculate compared to the current standard. Join one of the nation’s leading experts on the complexities of home health payment for a 90-minute webinar to review the proposed rule and to glean talking points as you develop your own comments to the Centers for Medicare & Medicaid Services on the proposed rule. Read More

Welcome to Continua Learning: Documentation & Legal Aspects for Florida CNA's! This course is designed to get you up to speed on the Documentation and Legal Aspects for Florida CNA's. As a Certified Nursing Assistant (CNA) in Florida, you must be equipped with an understanding of the value of proper Medical Documentation, commonly accepted practices of medical documentation, and important legal concepts that are unique to you. Read More

Hiring in the Home Care and Hospice industry can be a difficult task. Often, very specific skills are needed that can be hard to come by. That’s why it’s important to know how to keep key employees and reduce employee turnover rate, as well as finding new ones! Join Eric Scharber, Principal at Exact Recruiting, a Simione Talent Solution, as he describes what methods work and do not work when it comes to trying to keep your staff and attract top tier talent. Read More

Welcome to Patient Rights and Advance Directives! This course is built to satisfy the patient rights requirement for home care. ​ Read More