
Description
Enhance your sales expertise with advanced strategies focused on the strategic expansion of clinical populations. In this session, the speaker will delve into innovative approaches for identifying, targeting, and engaging specific clinical populations, propelling your home health agency's growth to new heights. Gain insights into effective sales techniques that align with the unique needs and preferences of distinct clinical groups, optimizing your agency's market presence and fostering sustainable growth. Seize this opportunity to refine your sales strategy and unlock the potential for targeted clinical population expansion.
Speaker/Course Author - Melynda Capps Lee, MBA, MA
Objectives
By the end of this presentation, participants will be able to:
- Learn the steps necessary to evaluate the people, processes, and technology available to support your program’s growth
- Learn the options available to garner market data that aligns with your organization and growth objectives
- Learn the structure of a solid growth strategy and how to execute
Certificate
By completing/passing this course, you will attain the certificate HCAF Course Certificate
Learning credits
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